Live chat software can be utilized as a website’s virtual representative and will be helpful in the following areas.
1. Sales
2. Customer support
3. Marketing research
4. Control
Sales
# Draw the attention of the visitor by inviting for a chat.
# Guide the visitor through the pages
# Provide required information
# connects the visitor to you live (chat)
# Help the customer make the buying decision then and there.
# Increase the volume per sale (Up selling)
# Sell relative products/services (Cross selling)
# Increase the customer base
Customer Support
# Provide a friendly, dynamic and secured environment.
# Give the customers what they want when they need.
# Answer the questions
# Inbuilt ticket system for hustle free tracking.
# Helps in maintaining long period relationships
Marketing Research
# Counts and reports the visitor traffic (Traffic monitoring) on a real time basis
# calculates the visitor customer conversion rates
# Saves and reproduces the chat transcripts for analysis
Control
# The online –offline status can be monitored online.
# Wrong representations can be monitored and rectified immediately
# CSRs can chat among themselves to provide the correct info
# Online conferences can be conducted
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